Deep Cut Digital - Humanized marketing

Connect
& Convert

E-Commerce Email Marketing

Get Additional Revenue through Email Marketing that keeps a Brand Voice and Human Connection for Long-Term Business Growth.

Deep Cut Digital - Humanized marketing

Our Big Why

Deep Cut Digital believes that E-Commerce Brands should have a Character too.A character that speaks to the hearts and minds of your ideal customer.Someone that encourages people to take action (buy your product)
for a better, happier, and more meaningful life.
Because Your Business solves problems...
It is more than just a money-generating side hustle or hobby.
Your product can change someone's life - in a big or small way.

We Value Empathy, Authenticity, and Human Connection.

About The Marketer

Katrina Delos Trinos - Email Marketer

Hi! I'm Katrina Delos Trinos, the Email Marketer behind Deep Cut Digital.

First, the name "Deep Cut" came from the reason why I'm here in this field – copywriting and email marketing – to use my words and the technology to touch the deep cut people have in their hearts. It can be a cut of pain or a cut of hope. So when they meet a certain product, it can help them have a happier life.

And that's the reason why I'm working with businesses that believe their products are made to help solve someone's problem.
I believe that ethical marketing can help the world be a better place.


My Background

Aeronautical Engineer by Profession
Copywriter and Email Marketer by Heart
I discovered my love for Copywriting, Email Marketing, and Digital Marketing in the year 2020 – when everybody was stuck at home because of a worldwide pandemic.

Let's work together to create a meaningful cause to a better world.

Deep Cut Digital - Humanized marketing

How We Do It

Part 1: Your Brand Voice Matters
Part 2: Data-Driven Email Marketing

- - - Part 1 - - -

Copywriting is more than just writing.
Before we start writing copy for your email marketing, here are the things we need to have to ensure our messages connect and convert:

Step 1: Understanding your Brand
Why does your brand exist?
What is the voice of your brand?
Lay it down in a cohesive Brand Voice Guide

Step 2: Who is your Ideal Customer?
What are their needs and wants?
What are their problems?
Discover them all through a deep Market Research.

Step 3: Understanding your products
How can your products help solve the problems of your ideal customers?
Get clarity with your USP and irresistible offers.

- - - Part 2 - - -

How is your Email Marketing doing?
Let's take a look at your numbers.

Step 1: Account Audit
Your Klaviyo account (or other ESP) gives data that translates to something.
Discover them all through a detailed Email Marketing Audit.

Step 2: Uncover Your Internal Challenges
Is it your process or lack of time?
Guided questions to help you uncover deep challenges.

Step 3: Your Personalized Strategy
All are based on your data, needs, and challenges.
A unique Strategy Document for your E-Commerce Brand.

How can we help your E-Commerce Business?

Deep Cut Digital - Humanized marketing

Portfolio

Get a glimpse of how we do it.